Blue Buffalo: A New Breed of CPG Company
We are the fastest growing major pet food company in the United States, selling dog and cat food made with whole meats, fruits and vegetables, and other high-quality, natural ingredients. BLUE is a billion dollar brand and is the #1 brand in the Wholesome Natural market segment. We currently have approximately 6% share of the overall pet food industry and feed only 2-3% of the 164 million pets in the United States. With a proven new user acquisition strategy, we are committed to converting more pet parents into True Blue Believers and continuing to increase our share of the attractive $28 billion U.S. pet food market.
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Financial News & Events
|Blue Buffalo Reports Third Quarter 2017 Results|
|Animal Cancer Foundation Announces $1 Million Gift to Inaugurate Canine Cancer Genome Project|
|Blue Buffalo Announces Third Quarter 2017 Earnings Conference Call|
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